A growing trend that gives personality
The link between the luxury market and second-hand goods is now increasingly close. In the name of circularity and sustainability,
The link between the luxury marketand the second-hand goods is now always closer. In the name of circularity and sustainability, even in the fashion field we are witnessing a revolution aimed at generating a sustainable marketthat wants to reduce its impact on the environment. But it's not just about that. Wearing an item of clothing or a second hand luxury accessorymeans wearing a story, because it is undeniable, the second hand gives a side of absolute originality to the outfit and it interprets the character of the person wearing that accessory.
Wearing a second hand bag means giving voice to the need to underline more strongly the desire for individuality, in opposition to the suffocating tendency towards homologation suggested by the dictates of contemporary fashion. Although it may apparently seem like an attitude light years away from what we remember being in vogue years ago, wearing luxury vintage accessoriesis nothing too current. Suffice it to add that the first vintagestore dates back to the 1960s, inaugurated by Harriet Love in New York with the aim of bringing back into fashion the clothes of just twenty years earlier. We are therefore talking about a trend that is already over fifty years old, but which continues to grow unabated in the world of fashion.